Hogeschool van Amsterdam

Amsterdam School of International Business

Mr  B.M. van den Berg (Bjorn)

Head of International Marketing and Corporate Relations

The real voyage of discovery consists not in seeking new landscapes, but in having new eyes. – Marcel Proust

Bjorn Martin van den Berg has worked in international higher education since 2002. For the past years, he has combined his experience in marketing and recruitment in higher education with his innovative approaches, to advise the management of AMSIB on opportunities in the international business community. By developing the International Business Advisory Board, in which international companies and organisations meet together with local governments, he is able to support both the business school and its students. Partners in this board include (amongst others): ABN AMRO, General Electric, Amsterdam in Business, Philips, and IDEXX.

The Amsterdam School of International Business offers students and staff the opportunity to grow and develop by combining a professional approach to education with a strong link to the business community. Mr. Van den Berg believes that striving to maintain such a practice will empower AMSIB students to be well-prepared for the global labour market.

Mr van den Berg is a frequent traveller. Meetings with prospective students, alumni, and representatives of the business community, have continually taken him to various places around the globe. His destinations have included countries such as India, Indonesia, China, Bulgaria, Germany, the United States and Romania.

Business profile

Before working for AMSIB, Mr van den Berg was an International Recruitment Manager and Project Manager at Hanze University Groningen for almost eight years. He also worked as a freelancer for Eurosonic Noorderslag, Pinkpop Music Festival, Nacht van de Geschiedenis, and Landal Greenparks. Aside from his work, Mr van den Berg was a volunteer for Amnesty International and Stichting van Straat. He holds a Bachelor’s degree in International Communication with a minor in Public Affairs and holds a master's degree in Strategy and Organisations. He also teaches Digital Brand Engagement at the AUAS Summer School every year.