Amsterdam University of Applied Sciences
 

Global Branding & Cambridge English

Would you like to internationalize your career? Gain global branding and marketing expertise as well as develop your English language skills at the highest level?

The Global Branding and Cambridge English course focuses on building brands in a global and cross-cultural context. In the digital age, even small brands can become global brands.

This course prepares you for a career in global business. Not only will you gain insight into global branding, but you will also develop your business English language skills. The international projects in the course will help you develop your global branding expertise and cross-cultural skills.

It also prepares you for the official Cambridge C1 Business English Higher Certificate (formerly known as BEC Higher). This is an internationally recognized qualification that shows employers your advanced skills for using English in the global workplace. After completing the course, you can take the official exam at the British Council Amsterdam (optional, not included in the course). Visit the British Council website for more details.

Published by  Faculty of Business and Economics 16 September 2021