Amsterdam University of Applied Sciences

Study load

Master Fashion Enterprise Creation

This Master of Arts programme in Fashion Enterprise Creation offers you a minimum of 16 contact hours per week scheduled on 2 consecutive days. The remaining days of the week are for the execution of assignments that are related to the creation of the business.

Contact hours

One contact hour is equivalent to one teaching hour of 50 minutes. Each academic year includes 42 weeks of lessons per year.


In addition to your contact hours, you are expected to spend around 24 self-study hours working (either alone or with fellow students) on projects, research, assignments and/or preparing for classes and exams. This time contributes directly to the development of your business and knowledge base.

Binding study advice

In the first academic year, you must attain 60 credits from the AUAS. If you attain fewer than 50 credits, the AUAS will issue a negative binding study advice (BSA). This means you will not be able to continue with the programme. One credit equals 28 hours study time. For more information about the BSA criteria, refer to Binding study advice.