Amsterdam University of Applied Sciences

Title and diploma

Sport Studies - track ISMB

After successfully completing the Sport Studies - track ISMB programme, you will be awarded a Bachelor’s degree in Sport Studies.

This programme is registered with the Dutch Dienst Uitvoering Onderwijs (DUO) under code number 34040. It is officially registered at the DUO under the name Sport Studies; this is its so-called CROHO (Central Register of Higher Education Study Programmes) name.

You can find more information on CROHO names and the programme's accreditation at the website of the NVAO (Accreditation Organisation of the Netherlands and Flanders).

If you have any questions on this topic, please contact the Service & Information Centre: by calling 31 20 525 6777, or e-mailing

Skills and competences

Graduates of the Sport Studies - track ISMB programme are prepared for a wide range of professional positions related to the world of sport.

Upon graduation, you’ll have gained the following skills and competences:

Broad, sport-focused business knowledge

The curriculum includes subjects such as Project Management, Finance, Human Resource Management, Marketing, Sports Media, Economics, Event Management and Intercultural Communication to give you a broad theoretical and practical foundation.

Strong CV

You’ll gain a range of practical work experience with 2 international field trips and 3 international internships which focus on a project and organisation of your choice. 2 of the 3 internships must be completed in a country you have never lived in before. In addition to building your CV, you’ll have the skills to thrive outside of your ‘comfort zone’.

Ability to work in international teams

There are often more than 20 different nationalities in a classroom – and understanding each other is the key to successful teamwork. Internships in foreign countries also increase your exposure to new ways of working and collaborating.

Entrepreneurial spirit

During your 4-year study, you’ll implement real projects for real organisations. In the third year, you’ll spend 6 months creating and executing your own business plan to gain an understanding of what it takes to be an entrepreneur.

Strong command of English

The programme is taught entirely in English, and all exams and assignments are completed in English as well. Everyone has a slightly different skill level and accent – so you’ll learn how to adjust your communications to the audience you are addressing.

Independent, well-founded vision on sport management

Research is an essential part of the curriculum and you’ll be required to develop skills to enable you to back-up your arguments and decisions.

Published by  Faculty Sports and Nutrition 6 July 2020