Sports Leadership programme


Knowledge, skills and personal leadership

The Sports Leadership Programme is designed to help reveal and develop your authentic capabilities as a leader for the next generation! The programme focuses on 3 pillars: knowledge, skills and, most importantly, personal leadership. 

As part of this practical and personal journey, you will analyse the core elements of the sports ecosystem and examine real-life case studies to gain new perspectives and develop your own vision. The SLP consists of 4 modules that each take up 2 days and together with the personal leadership track combining a total course load of 9 days, spread over 6 months. The personal leadership track is woven throughout the entire programme. The modules will take place at a variety of inspiring locations to enrich your learning experience.

The sports sector has now become one of the world’s biggest industries, driven by governments, associations, institutions and commercial enterprises. In this module, participants will explore the relationship between sports, market principles and entrepreneurship in a case study driven learning environment.

The colour of the medal defines the success of an organisation. This module fosters a deeper understanding of the specific attributes that contribute to the success of a team, a (professional) club, sports organisation or an entire sporting nation. They require methodical decoding and can be translated into smart high-performance sports strategies that enable the creation of successful sports organisations.

Sports play an important role in our society, and the values they embody have the ability to reach far beyond the playing field. In this module, you will explore the reach and impact of sport, its influence on local and national identity, and its role as an agent of community building. You will also look at how sports can influence issues related to race, gender, and identity, as well as broader strategic agendas such as equality and social justice. Finally, you will discover how sports can impact and affect positive change to promote a more inclusive future.

Governance is a serious topic in the world of sports. This module looks at the possibilities and issues related to the self-regulation of (international) sports organisations.

For example, considering sports’ tremendous growth and changing societal role, as well as evolving public pressure and responsibilities, how could FIFA officials manage to reign for so long very little control? How did FIFA allow global football to become so widely corrupted that more than 35 FIFA officials were arrested for crimes that included receiving bribes? Can we trust the leadership of (international) sports organisations to manage self-governance mechanisms in an ecosystem where so much money can be made by disregarding the rules?

Focus on personal leadership

Personal development is an essential part of becoming a better leader in sport! Therefore, personal leadership development is a core part of this entire programme. In addition to the specific content, each module contains elements to improve your personal leadership skills.

Read more about the personal leadership track

Tuition fees

Check the Sports Leadership Institute website for the tuition fees.

Published by  Faculty Sports and Nutrition 2 April 2024