Immersive Environments
In this international Minor, you learn how to create an interactive multimodal experience for a physical space. “Storytelling through all senses” is a key subject.
Immersive Environments is a minor provided by CMD. (Communication and Multimedia design)
In the international Minor Immersive Environments you will be challenged to go beyond the screen and start experimenting with the design of digital-physical spaces. Projection, sound, objects, people, sensors and interactive walls are just some of the elements that you will use to create Immersive Environments. The techniques and insights that you will learn during this course may be used in museums, retail spaces, fashion shows, festivals, events, conferences or outdoor locations.
Creative growth, and immersive Storytelling are key subjects. In a discovery period you will experiment with different technologies like sensors, light, interaction, video projection, movement and sound. We will also use several ai tools to build worlds and stories. During this period you will get workshops and inputs from all kinds of experts.
After the discovery period students do a deep dive into a specific self determined skill, and will work on client-based projects to create physical experiences. Lecturers and researchers will coach the students on their design/learning experience and together you will discover this new area of experience design. Creativity, and design by doing are at the core of this minor.
We always try to find really great project partners from research groups, museums, Dance industry and retail.

We work with clients like Asics, Max Cooper( httsp://www.maxcooper.net (opens in new window) ), Watermuseum ( https://watermuseum.nl (opens in new window) ) , Sherlocked ( http://www.sherlocked.nl (opens in new window) ), Halina Rice ( https://www.halinarice.com (opens in new window) ) and many more.
Who are we looking for?
We strive to have a mix of students from different backgrounds:
Theater, Film, Branding, CMD, ICT, Spatial design, Product design, Exhibition design, Sound, Fashion, Light, interest in technology and creativity is a must.
Knowledge and skills on the following subjects are a plus:
Video, Audio, Animation, 3D, light, projection, Arduino, sensors, AI, sketching, visualization, prototyping tools.
Students should have a good command of the English language.
Learning Goals & Competences
- You can develop a concept for a multimodal multi-sensory interactive experience in a physical space, and know what aspects are important to create such an experience.
- You learn how to make your ideas tangible, and work in a diverse team.
- You can create an immersive experience taking into account the wishes of a client.
- You are not afraid to experiment.
- You know which technologies could be involved in creating these experiments.
- You have had a deep dive in a personally defined technological or design skill.
- You become aware and get a grip of your own creativity and developed your growth mindset.
In case you have any questions, please contact the international Office CMD ([email protected]) and/or the minor coordinator Bart-Jan Steerenberg [email protected]
More information
Find more detailed information here: https://ispace.amsterdam (opens in new window)
or follow us on instagram: https://www.instagram.com/immersiveenvironments/ (opens in new window)
Want to apply?
Application deadline
15 April 2026.
Please contact our International Office for more information: [email protected].