Logo Amsterdam University of Applied Sciences - link to home page


Winifred Andriessen - Director Analytics - KPN

What's the added value of a Master's programme such as Digital Driven Business?

"We have seen - and still see - an enormous growth in the demand for Data scientists and Data Engineers."

'The share of task hours performed by machines (algorithms) is expected to grow by 50% over a four year period (source: The Future of Jobs Report, 2018, WEF). But success with AI and analytics requires not only data scientists, but also entire cross-functional, agile teams that not only include developers, data engineers and data scientist but also translators. Translators who can solve the integration problem, coordinating and facilitating communication between people and AI. Who ensure that organisations achieve real impact.'