Sport Studies
bachelor's, full-time, 4 years
Tess did her internships at Ripstar, Roxy and O'Neill
Sport Studies: Tess’s internships at Ripstar, Roxy and O’Neill

‘What appealed to me most about this programme is the 3 internships, a minor and a huge network of inspiring people’
Tess grew up on Palma de Mallorca. She has a Spanish father and Dutch mother and studied at an international school. She learned early how to work and study in a multicultural setting.
How it started: life on the water
‘As a restless and energetic child, I quickly realised that water sports were my favourite activity. When I was 7, my mum signed me up for sailing camps. At 16, I sailed as a top youth athlete and travelled around the world. That time taught me teamwork, discipline, perseverance and how to plan my study, sport and free time. Surrounded by water, I always made time to surf or wakeboard. Snowboarding is also one of my passions.’
Choosing Sport Studies: learning by doing
‘At 18, I had to choose a study programme. I promised myself I would not put my passions on hold. As an island kid, I needed an active programme with a strong ‘learn by doing’ approach.
After research and advice from people in the Netherlands, I found Sport Studies – track ISMB. What appeals to me is the 3 internships, one minor and the large network of inspiring people. This helps you shape your own path and prepares you for a career in sport.’
Discovering the action sport industry at Ripstar
‘For my second-year internship, I joined Ripstar, an action sport travel company in Amsterdam that organises snow, surf and wake camps, instructor courses and custom trips.
I wanted to see if the board sport industry suited me professionally. I also wanted to learn the difference between enjoying a sport and managing it. Because it is a small company, I worked on social media, e-commerce and SEO.
It was my first internship, and I enjoyed both the team and the tasks. I gained insight into marketing, communication and hospitality. That summer I helped at a surf camp in Northern Spain as assistant team manager and Spanish speaker. A great experience.’
Living the dream at Roxy in California
‘Roxy has inspired me for years. So when I could intern at their office in Huntington Beach, California, I did not hesitate. I joined as a Merchandising and Development Intern. It felt like a dream come true. Living and working in the US gave me a deeper look into American culture and global sport business.
Roxy’s motto ‘Make waves. Move mountains.’ fits me well. It is about overcoming challenges through board sports and strength. I also supported the marketing team. I worked on trend reports, photo shoots, product development and even modelled for a footwear campaign. It was an unforgettable adventure.’
Graduation internship at O’Neill
‘I wanted to work with a brand that shares my passion for board sports. O’Neill was the perfect match. They focus on innovative and functional products for active people. As a product marketing intern, I learned to understand customer needs and promote products.
My tasks included market research, campaign development, social media and teamwork across departments. This internship showed how all my Sport Studies skills come together in practice.’
Helping O’Neill make smart marketing choices
‘For my graduation research, I explored how O’Neill can best invest in digital marketing. With more brands investing online, results matter. My research helped O’Neill choose between hiring a digital marketing expert or working with an agency. It felt good to support real business decisions.’
What’s next for Tess
‘During my studies I explored my creative side. In the Visual Storytelling minor I learned to communicate stories through video, graphic design and photography. I enjoyed it so much that I now want to combine creativity with the sport industry. It is an exciting time, and I cannot wait to see what comes next as a Sport Studies graduate.’
Tess’s tips for new students
‘Your first year will bring many new experiences. Stay organised with a clear schedule. Be active in class and ask questions. Your lecturers and guest speakers have a lot to share.
Study groups help you learn from classmates. Apply your skills through internships, volunteering and sport events. Also enjoy student life. Make friends, join clubs and explore the university. Most of all: take care of yourself and keep a healthy balance between work and fun.’
Excited?
Curious if Sport Studies is the right fit for you? Come and experience it for yourself! Get a feel for the programme, ask all your questions and see if this is the study for you.