About this programme
Do you have a head for business and a heart for sports? Then Sport Studies - track International Sports, Management and Business (ISMB) is the place for you. During this English language Bachelor's degree programme you will study with students from all over the world. You will also apply your knowledge during 3 international internships. This allows you to earn a degree while building your CV.
Did you participate in the Sport Studies selection procedure?
Check the results and ranking information
Programme structure
Sport Studies - track ISMB is a 4-year Bachelor’s degree programme focused on business and management within the international sports industry. During your studies, entrepreneurial skills and spirit will provide a solid foundation as you learn to research, plan, organise, lead, manage, and evaluate the business of sport.
- Year 1
Year 1 starts with an introduction to sport, management, and business within an international environment, preparing you for the rest of your studies. At Sport Studies – track ISMB, sport is used as a means to teach management skills. Besides sports subjects, you will have several theory subjects. You will go on 2 international field trips within Europe. In the second semester, you will focus on event management.
- Year 2
The second year is structured around 3 main themes: Research and Advice, Project and Organisation, and Management and Sport. These themes will enhance your organisational skills and deepen your understanding of the diverse business aspects related to sports. You will undertake a 10-week operational internship at an international sports organisation and continue to gain exposure to a variety of sports.
- Year 3
Year 3 focuses on your development as a future professional in the sports industry. In the first semester, you'll complete a minor. In the second semester, you will explore business-focused subjects related to Entrepreneurship, Research, and Strategy. The Entrepreneurship quarter begins with a week on the Dutch island Texel, collaborating with 2 peers on a start-up venture. This year also includes a Professional Specialisation.
- Year 4
In the first semester of Year 4, you will undertake a 20-week full-time strategic internship abroad at an international sports organisation of your choice. The second semester is dedicated to your graduation project.
Are you starting Sport Studies after the summer? We have listed all the important info for you.
Go to Getting StartedAdmission
Admission requirements
To be admitted to Sport Studies you need to have completed secondary education equivalent to the Dutch HAVO, VWO or MBO 4 level. You will also participate in a selection procedure (numerus fixus), as the programme has a limited number of places.
Study load
40 hrs per week
You have 20 contact hours per week in Year 1. In addition, you spend around 20 hours per week working on projects and research, assignments, or preparing for classes/exams via self-study.
Tuition
Tuition fees and additional costs
In addition to the annually determined tuition fees you must take into account approximately €1.200 in costs in year 1 for e.g., sportswear, field trips and books. The additional costs are lower in year 2,3 and 4.
Why Sport Studies at the AUAS?
- Sport Studies - track ISMB is assessed as a 'top rated programme' in the Keuzegids (Dutch Choice Guide) of 2023.
- The programme offers you a great community where you share a classroom with students from all over the world. Join a great community where you'll study alongside students from around the globe.
- You'll complete 3 international internships at leading sports organisations. This way you build a CV while earning your degree.
- Lots of attention is paid to your personal and professional development. Your own coach will help you with this.
- Benefit from an extensive network of partner universities worldwide, offering opportunities to study abroad for a semester or pursue a Master’s degree at a research university upon graduation.
For whom?
- You have a head for business and a heart for sport.
- You are curious about other cultures.
- You feel comfortable living and working in an international environment.
- You speak and write fluent English.
Interested in this programme?
- Get to know us
- Enrolment deadline: 15 JanuaryEnrol
- (opens in new window)Download programme leaflet Sport Studies
- Contact us