Programme structure
Each of the 4 years of Sport Studies - track ISMB revolves around a central theme related to the international world of sport. In the first year, the core subjects and activities focus on orientation in the world of sports, business, and event management.
Key sport areas
The Sport Studies - track ISMB programme is designed to expand your understanding of relevant theories and build practical skills in 3 key areas of the sports industry:
- Sport Commerce: focuses on the business surrounding sports industry, paying special attention to the sporting goods industry, spectators, and sport as entertainment. Many practical business aspects play a role in this, including finance, economics, sales, and marketing.
- High Performance Sport: examines the most exclusive side of the sports world with a focus on the athlete. You’ll gain new insights into the events, organisations and structures surrounding these high-performance competitors, as well as cover subjects such as sport media and the legal aspects of sport.
- Sport Development: takes a more inclusive look at the sports world with a focus on participation. You’ll learn more about topics such as intercultural communication, facility management and the role of sport, recreation, and fitness in society.
Sport skills
Active participation in sports is integral to our curriculum, but you don't need to be a professional athlete by any means. You will engage in various sports, developing proficiency over time. For instance, activities like triathlon challenge you over a 7-week training period, focusing on skills such as goal-setting and stepping outside you comfort zone. The programme values practical experience and applies each sport as a context for learning essential management skills.
Year 1
In the first year of the programme, you will learn about international sports, management and business by combining theory and practice. Approximately half of your time will be devoted to Sport Practice and Sport Theory lessons. At Sport Studies – track ISMB, we use sports to teach management skills.
Alongside sport-related topics, you will cover various theoretical subjects, such as Marketing, Management and Organisation, International Sport Management, Finance, Event Management, and Sport Psychology. Additionally, you will participate in classes on Intercultural Communication and Personal Professional Development. You will also go on 2 international field trips within Europe.
Oli, Sport Studies student:
‘I’m not someone who enjoys sitting in lectures all day, so I felt Sport Studies would offer the right balance between theoretical and practical learning. Another big selling point for me was the internships and the guidance provided throughout the programme.’
Subjects Year 1
Sport
- Team Sports (Basketball, Volleyball, Football and Flag football)
- Fitness (Fitness, Fitness to Music and Fitness Theory)
- Martial Arts (Martial Arts)
- Presentation Sports (Gymnastics and Dance)
- Racket Sports (Tennis and Badminton)
- Technical Sports (Athletics, Speed Skating and Technical Sports Theory)
- Endurance Sports (Running, Cycling, Swimming, Endurance Sports Theory)
- Outdoor (Outdoor and Climbing)
- Sport and Culture
- Sport Psychology
Management and Entrepreneurship
- International Sport Management
- Management and Organisation
- International Sport Structures
- Corporate Social Responsibility
- Event Management
- Finance
- Economics
- Marketing
Research
- Academic Writing
- Research Skills
Personal Professional Development
- Personal Professional Development (Coaching)
- Intercultural Communications
Title and diploma
After completing the Sport Studies - track ISMB programme, you will be awarded a Bachelor’s degree in Sport Studies. This is the so-called RIO name of the programme. You may use the Bachelor of Arts title.
